Aveeno has a range of products to help specific concerns like body hair, itchiness, diaper rash and exzema. I will focus more about minimizing body hair. If you would like to see the full range, you can view www.aveeno.com. I can get most, but not all the items listed there.
To minimize body hair, Aveeno has developed a shave gel and lotion to overcome this problem. It is called the Positively Smooth Range.
Aveeno Positively Smooth Shave Gel - 7 oz
RM 66

Helps You Shave Less Often. With Natural Soy.
Aveeno® Positively Smooth™ Shave Gel naturally helps you shave less often and helps prevent shaving irritation, so your skin stays softer and smoother for longer. This breakthrough formula with an exclusive combination of natural soy, skin-silkening soy extract, and skin conditioners has been shown to naturally minimize the reappearance of unwanted hair with continued use so you can shave less often.
Aveeno® Positively Smooth™ Shave Gel is specially formulated with rich emollients and vitamins to immediately soften and condition hair, making it easier for you to get vitamins to immediately soften and condition hair, making it easier for you to get a close smooth shave. And, it helps protect skin against nicks, cuts, and even razor bumps..
This creamy gel moisturizes and soothes your skin to help it look and feel healthier. Its clean rinsing formula has a light, natural scent and is gentle for even sensitive skin.
Reviews from Drugstore.com
"My skin is very sensitive and I'm prone to nicks and razor burn all the time. With this I'm getting a super close shave and my legs feel softer than ever. It's a shame I discovered this in winter when it's too cold to wear short skirts! The smell is nice without being overpowering, and it leaves my legs feeling soft and moisturized."
"My dermatologist recommended this shave gel and I've been using it for 6 months. I LOVE it! It smells great and it doesn't irritate my skin at all. I am only supposed to shave every 3 days, but that doesn't bother me, because apparently the claim about shaving less is somewhat true. I will keep using this as long as I shave!"
"I will never use another shave gel...the smell is amazing: soft and fresh - and it truly does live up to its promise! I shave less often than I did using other shave gels and creams. I love everything Aveeno, but this is one of my favorites."
"I didn't believe the description when it stated that I would "shave less frequently". I thought it would just make my hair thinner or something.. But low and behold, the first time using this stuff, I went FOUR DAYS with utterly SMOOTH legs. I swear that's some kind of record. As well, the smell is to die for. It's subtle, but I love it. I'm pretty sure this is what I'll be using for awhile.."
"After 25+ years of using an electric razor, I recently switched to Fusion Razor. I used one shaving gel for about six weeks. I had razor burn and bumps. I switched to another post shave lotion. That did not totally solve the problem. I switched to this Aveeno product. All of my redness/bumps/irritition went away. After a few weeks, I decided to test the original gel (the can was still 1/3 full), and my razor dragged across my cheek. I quickly cleaned the rest off and applied the Aveeno. The razor was now gliding smoothly across my face. I tossed the original gel in the trash. I truly believe that this gel had as much to do with my lack of irritation as me figuring out how to correctly use the Fusion. Combining the Aveeno gel with several Nivea Men products has made for an enjoyable shave. Which is something for me to say because I hated to shave...until recently."
"This stuff is a miracle for your legs. It takes a few applications to actually notice the results, but it's worth it. The hair does grow back so much softer than before. I've also noticed that my hair grows a little slower. I especially love how my legs aren't super dry right after I'm done shaving. Basically, this shave gel is incredible."
"This product really works! I was very surprised it began making time between shaving longer immediately the first use showed results. I have experienced very little regrowth for 2-3 days which is a big plus. It's so impressive that I also bought the Aveeno Positively Smooth Moisturizing lotion for my legs, and use it daily. Highly recommended."
"I LOVE this shave gel! I will never go back to any other brand! I have to shave everyday, and my skin is dry and somewhat sensitive, so I use to get little itchys bumps with other gels, but not at all with this one. Plus, I LOVE the smell! It's a little pricier and the can is a little smaller than most of the main market shave gels, but it is well worth it!"
"This stuff is great! If you use it with the matching lotion, it will actually reduce the hair growth, and I have some tough freakin hair. The results aren't dramatic, but they are there. For me it was average in terms of how much irritation i got. Try this stuff, it is the best!"
"This stuff is amazing. I ordered it based on other's online reviews and while I was hopeful, I did not expect the dramatically closer shave everyone said to expect. I was pleasantly surprised! Also used the positively smooth lotion after shaving which was very soothing and did not sting at all. Aveeno is a bit more expensive than other brands, but their formulas are very rich so you use less volume...given that and the superior results, any price difference is well worth the investment."
"Yummy-yummy smell...like frosting. Just as good if not better than any other shave gel I've tried. Maybe a bit more expensive, but if it really does help shave less often, then it's worth it. I haven't been using it long enough to notice a difference yet."
"I have been using this product for about 3 weeks now and I have seen a significant difference in the texture of the hair on my legs. It is not as dark and coarse, and I no longer get the razor burn bumps and redness on my legs. I have tried a lot of different shaving gels, and this is by far the best I have tried. I am going to stock up on this product!"
"The best shave gel I've ever used. In less than 2 uses I see a difference in my hair growth. With continuous use, I believe that as claimed you will see yourself shaving less and less. Used with the body lotion it is a double whammy. I used it before and then I couldn't find it for a while, so I've had to start over again with its use. Will never use another product again if I can avoid it."
Aveeno Positively Smooth Moisturizing Lotion - 10.3 oz
RM 106

Clinically Proven
with Natural Soy
Aveeno® Positively Smooth Moisturizing Lotion goes beyond moisturization to completely care for your skin. This breakthrough formula with an exclusive combination of natural soy, skin-silkening soy extract, and skin conditioners has been dermatologist tested and clinically proven to make hair softer and less noticeable. Its non-greasy, fast-absorbing formula with rich emollients and vitamins provides the following benefits to help you maintain beautiful, healthy-looking skin:
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Helps you shave less often within 4 weeks
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Makes hair look and feel softer, finer, and less noticeable within 4 weeks
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Immediately softens and smoothes skin
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Provides 24-hour moisturization
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Visibly improves skin tone and texture
Unlike ordinary moisturizers, Aveeno® Positively Smooth Moisturizing Lotion softens and conditions hair to make it easier and less painful to remove. And results improve with continued use. This hypoallergenic formula is even gentle enough for sensitive skin. The Aveeno® brand has been Dermatologist recommended for nearly 60 years.
Reviews from Drugstore.com
"I use this right after I take a shower, only on my thighs and knees. The reason for this is that I have always had issues with bumps on these places from shaving. Using this on a regular basis makes it so I get few bummps if any. I often think what I will do in the future if they ever stop making this. If you have dry skin, this is not really a mosturizing lotion, but if you have any of the issues like I had, it should be perfect"
"I find that this product does a great job moisturizing your skin and by actually slowing down hair re-growth. My dermatologist had been recommending soy-based products for several years, as opposed to prescription products that also reduce hair growth. I use this on my legs and bikini area and can really tell the difference."
"I honestly have tried everything under the sun to keep my hair at bay. I am a female with dark, coarse hair EVERYWHERE, it's so embarrassing! It doesn't matter if I shave, wax, bleach, or pluck, hair always comes back the very next day. Especially on my arms. I finally decided to try a "shave minimizing" moisturizer, unfortunately, could not find any in stores. This is so worth the money, I hope this site never stops selling it! Within a week (after applying it every day), I noticed the hair growing back softer, sparser, and lighter. It's amazing! And it just keeps getting better and better. This product is awesome, I'm never going to stop using it! :)"
"There are many great moisturziing lotions out there. I chose this one because it has something extra...it lightens, softens, & makes thinner your leg hair so you really do shave less! I use to use a similar product by Jergens but they discontinued it and I was heartbroken until I found this. Ladies, it really does work!!! Like most women I hate to shave & I used to do it every other day, sometimes in summer it was every day. Now I can go longer. I love this stuff!"
"Of all the shave-reducing moisturizers out there, this is my fave, by far. Is actually EFFECTIVE in decreasing hair growth AND in making the composition of your hair that much thinner. Good stuff."
"I use this lotion each day on my legs. It really works to reduce hair growth and make the hair that grows in softer. Not as much shaving with its use. Plus, it soaks right in and make my skin soft."
"I use this product while my skin is still moist after showering. With repeated and consistent use, hair grows in softer and less dense. Not a miracle but definitely worth using. Moisturizes as well."
"I'm of mediterranean descent and, consequently, have thick, dark hair on my legs. I've had a lot of hair since puberty and have tried waxing and Neet and Nair. This is the only product that has made my legs smoother. This really does minimize the amount that I have to shave in the summer. I can get by an extra day without shaving, which as the mom of 2 school aged kids who works part time and attends grad school part time, that is HUGE!!! Plus I'm a lot more comfortable in the summer. I hope it stays on the market. I'll be heartbroken if it doesn't."
"I really like this lotion for several reasons - including the fact that it has slowed the growth of the hair on my legs (and has lessened hair elsewhere on my body). It doesn't irritate my skin - even freshly shaved, straight out of the shower. Keeps my skin moisturized for 10-12 hours, never feels greasy. Doesn't have much of a scent, in my opinion (what little it has wears off within a few minutes of applying it). Good stuff."
"After reading the reviews, I told myself I would never buy this lotion. After reading an article on how soy slows hair growth, though, I thought I would try it anyway (it was on sale). I must say that I am amazed. If I shaved my legs, hair would start growing back about 14 hours later. Within two to three days, it would look as if I hadn't shaved in two weeks. Now, after two weeks of using this lotion, I have not HAD to shave. It looks as if I shaved only days ago -- but it has been weeks! I also use it on my arms and it makes the hair appear finer and lighter. I love this stuff and I hope it continues to work!"
"My daughter bought this for me before I had hip surgery because she knew I wouldn't be able to bend over to shave my legs for several weeks. I've been using it for years ever since. My leg hair was dark and coarse. Now my hair is lite and soft. I can shave much less often. Great moisturizer for my skin too. Because of my satisfaction with this product I've purchased other Aveeno products and have been very happy with all of them."
"This product really does work! I have very thick course African American hair. I have been waxing for the past 11 years. For the past 9, my hair would grow back with little to no change. Then I started using this immediately following my waxing. My waxing lasts longer now (4 weeks vs 2) and my hair is significantly softer. Even in the bikini region. I use it for about a week after my waxing then I change to an exfoliating lotion, like Neutrogena skin smoothing lotion."
"It started working for me in about two weeks. I used to feel hair regrowth on my legs in less than a day (if I shaved one morning, I had prickly stubble the next morning), and now it takes maybe 2 days for that to happen, plus the hair seems finer and softer. I am so pleased. I use it once a day, before bed. I make sure to rub it in. I can't wait to see what happens after longer use, since it's already helping!"
"After using this product for 8 weeks, I didn't notice much difference in the thick, black hair on my legs. I kept using it because it's really good as just a moisturizer. I'm now almost through my second bottle, and the strangest thing has happened: not only has the hair gotten a little finer, but it's growing in patchy. About half the hairs simply have not grown since I last shaved, while the other half are as long as I would have expected. Weird! I know this product says it's supposed to make your hair finer and softer, but is it supposed to make the hair grow significantly slower? Whatever happened, I'm not complaining, and will keep using this lotion! It smells good and keeps my skin soft as well, so it's a keeper!"
"The main reason for purchase was the less shaving part. I did notice the hair on my leg seemed thinner and less noticable when it first starts to grow out, but still shaved about the same amount to maintain. I'm giving it five stars, because the redness on my upper arm has been calmed. I've been using St. Ives medicated scrub with this lotion, and now I have almost no bumps and the redness has gone down dramatically. Even my sister who has eczema said her skin is less irritated. I'm already going onto my third bottle, and back to buy more."
"The main reason for purchase was the less shaving part. I did notice the hair on my leg seemed thinner and less noticable when it first starts to grow out, but still shaved about the same amount to maintain. I'm giving it five stars, because the redness on my upper arm has been calmed. I've been using St. Ives medicated scrub with this lotion, and now I have almost no bumps and the redness has gone down dramatically. Even my sister who has eczema said her skin is less irritated. I'm already going onto my third bottle, and back to buy more."
"When this product first came out, I was skeptical. I didn't think that any lotion could possibly change the texture of your hair. Now a couple years after Positively Smooth has been on the shelves, I thought I would try it on my bikini area. I applied the lotion every day as the directions on the back of the bottle instructed me to do, for 4 weeks. Voila! Finer, softer hair. Most people cringe at the thought of shaving this area, but with this product, it now can be shaved smoothly with no redness, bumps, or irritation. I recommend exfoliating this area with St. Ives apricot scrub before shaving it--your results will be so much smoother."
" think it does help you to shave less often, which is very important to me because I have eczema, and shaving wreaks havoc on it. I also noticed that it's one of the few lotions that moisturizes my super-dry skin for the whole day. When I use this, I don't get nearly as itchy or need to use the steriodal creams that I often need to use to augment other lotions and body oils. Some may think it's a little thick, but I think that feeling goes away quickly, and it certainly does not feel greasy. It even tends to stay on after a quick hand-washing, so you don't need to keep reapplying. I just wish this came in a bigger bottle."
"I''ve used this for over a year. I don't think I would use it for its hair-thinning properties if I didn't like it as a moisturizer or like its smell, but I like both properties. Don't use it unless you think it does a good job at both because you do need to use it regularly to see a difference in hair growth, but over time, you will. I had very thick, coarse black hairs and blond hairs on my legs. I was trying waxing, but the different textures and my hair in general was causing a lot of ingrown hairs so my legs looked much worse than if I just shaved. After using this product, the blond hairs are gone and the black hairs are much softer. I usually shave everyday anyway, but shaving now is very fast. If I'm not going to expose my legs, I can skip a day or two and not have itchy legs, which I did before."
"Big surprise...it actually works! It takes a month or two to really notice a difference, but it does work. It doesn't really make it so you dont have to shave as often, but it does make your hair so much softer so that at the end of the day, your legs are still super smooth. It is a good moisturizer too. The shaving cream is also good. By the way, the Jergens stuff doesn't work, I thought I would try it because it is cheaper, but it doesnt work. Just spend the extra few bucks and buy the Aveeno stuff."
Take both the gel and the lotion as a set for only RM 155
Postage to Semenanjung is RM 8 per set
Postage to Sabah/Sarawak is RM 11 per set